The Fletchers – Lights Out Loud

I could have sworn the only thing coming out of New Brunswick, NJ was the vomit shooting out of 2nd floor apartment windows like cannonballs over Hamilton Street after a night of partying, that is, up until the moment an old friend made me aware of a rock band called The Fletchers. They recently released their 2nd album Lights Out Loud, and from the moment of insertion (of the CD you scumbag!), the stereotypes of a repugnant college town cleared away like acne after being doused with Proactive. I can’t guarantee that listening to The Fletchers will work wonders on that jock itch of yours, but hey, it’s worth a shot!

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The Fletchers’ Lights Out Loud ascends to heights that their debut album Bright Blue Lights did not. Lights Out Loud is a more focused outing and it’s accessibility makes it apparent that the mind and the voice of The Fletchers, Gary Kaplan, has created possibly the finest work of his musical career. What makes Kaplan different from the host of other songwriters and lead singers coming out of New Jersey is that he’s enjoyed success in bands before. In the ’90s (the ancient times), Kaplan was the singer and songwriter behind two indie bands, Dandelion Fire and Rotator Cuff. His former bands have opened for other big name bands, and Rotator Cuff’s video for “Alfa Romeo” scored airplay on MTV, way back when they still didn’t play music videos, except for a little show at a hideous hour called 120 Minutes.

On Light’s opening track, “Beaches,” Kaplan’s distinct voice almost seems too strong for it’s airy background vocals and breezy, top down instrumentation, but it all comes together less than a minute into the song. Unlike the secretive Coca-Cola brand, The Fletchers formula comes right out of your speakers for you to savor. It’s the juxtaposition of Kaplan’s raspy voice, resonant backing vocals, and music provided by Dan Coffey on bass, Rob Freda on guitar, and Cliff Heaton on drums that provides quite an addictive blend.

Kaplan’s wisdom from his invaluable exposure to the music business has undoubtedly helped The Fletcher’s hone in on their signature sound. Fresh indie rock radiates from Lights Out Loud. Rob Freda’s superb guitar work plays an integral role, but the tunes are also replete with fun choruses, harmonies, and other pop sensibilities. The band’s influences can surely be detected, but The Fletcher’s are not begging to be noticed by the similarities they bare to the groups they listen to on their iPods. Several reviews and critics have cited similarities ranging from Brit-Pop acts to XTC, REM, and The Kinks. A more prominent musical connection, at least to The Sexy Armpit’s ear, is to another New Jersey rock band, The Smithereens. To be clear, The Fletcher’s are definitely not a Smithereens tribute band, but if you punch “The Smithereens” into a Pandora playlist, The Fletchers may very well come up next.

Lights Out Loud was produced and engineered in Hopewell, NJ and mixed in East Brunswick, NJ.

The Sexy Armpit says Download these tracks: “Beaches,” “Maybe,” and “Wasted.” BUY the MP3 album of Lights Out Loud at CDBaby for only $7.99 or the CD for $9.99.Find out more about The Fletchers at their official site: www.thefletchersmusic.com. Friend them on Myspace: www.myspace.com/thefletchersmusic or Become a Fan on Facebook.

The Fletchers play The Loop Lounge in Passaic Park, NJ this Friday, March 5th.

Joker, Joy Buzzers, and Jersey

new jersey,joy buzzer,joker,batman
I’ve just discovered that we actually are just a bunch of ball busters over here in Jersey. The man partly to blame for that is Soren Sorenson Adams.  You can thank his company, S.S Adams Co. for cheap gags such as the stink bomb, itching powder, and my personal favorite, the snake nut can! The S.S Adams Co. is also responsible for creating one of The Joker’s most memorable and ruthless pranks.

Adams was born in Denmark in 1879 and came to the United States at age four. His family moved to Perth Amboy, NJ where his father owned a bar. Sorensen was working as a salesman for a dye company when he discovered that the dyes he was selling had an ingredient that made people sneeze. Sorensen detected which additive created the effect and launched The Cachoo Sneezing Powder Company in Plainfield, NJ. In his Wikipedia entry, it actually claims that there was a “sneezing powder craze that swept the country.” Can you imagine walking around town and everyone is frantically snorting sneezing powder and sneezing like crazy everywhere you turn? That sounds gross. I wouldn’t walk out of the house without a motorcycle helmet on. I hate when people sneeze on me. What the f-ck is a “sneezing powder craze”? Was there actually a time when people thought getting sneezed on was so commonplace that they thought it was much weirder if they WEREN’T getting sneezed on? How did America end this craze is what I want to know. This is proof that Wikipedia is no Funk and Wagnalls.

new jersey,joy buzzer,joker,batman
Antoine got a little hot under the collar!
Batman’s arch enemy The Joker should be indebted to Adams for providing him with one of his trademark lethal gags. The prototype to what would become known as the Joy Buzzer was designed in 1928. Then, in 1932, Adams copyrighted the final product and, unlike The Joker’s version, it wasn’t deadly. The Joy Buzzer brought S.S Adams Company huge success which lead them to move into a new factory in Neptune, NJ. In addition to the Joy Buzzer, Adams is said to have invented over 600 items, and patented around 40.  Adams has a long list of tricks and puzzles to his credit as well as other novelty items such as the squirting nickel, the money maker, and the bar bug in ice cube. Adams died in Asbury Park, NJ in 1963.
Go to http://csadams.com/ to read more about The S.S Adams Company.

New Jersey’s Great Pop Culture Moments Vol. 35: Moving

richard pryor,new jersey,movie

Somehow everything in my life reverts back to Batman, KISS, and Pro Wrestling. In this instance, wrestling motivated me to want to see Moving back in 1988. If not for the pre-release coverage in WWF magazine, I would not have been as remotely interested in seeing the Richard Pryor comedy. Thanks to New Jersey’s “Walking Condominium,” King Kong Bundy’s role in the film, I suddenly became unusually geared up to see it. At that time I was just a kid and it would be a long time before I started obsessively writing little globs of inconsequential New Jersey drivel on the Internet. A private goes through boot camp to advance in the ranks of the Army, while other people let WWF Magazine be the handbook of their life.

moving,new jersey

In Moving, Richard Pryor stars as Arlo, an engineer living in New Jersey who loses his job and has to take a new one in Boise, Idaho. There’s one tiny stipulation though, his family has to move with him. Throughout the film, there’s appearances by Rodney Dangerfield, Dana Carvey, and Jay and Silent Bob’s favorite lead singer…Morris Day! Terrorizing Arlo is his neighbor, Frank, played by Randy Quaid, who is a little more sadistic than his trademark role of Cousin Eddie. This time Quaid plays a creep with a brain tumor instead of a metal plate in his head. There’s wacky hijinks galore as Arlo attempts to relocate his family and start his new job.

After noticing that Richard Pryor has starred in 2 films set in New Jersey, it lead me to coin the term Pryor Points. Feel free to use the term to commend an actor, singer, band, writer, etc. who involves themselves in a Jersey related project, for example, “Writer Robert Siegel and director Darren Aronofsky scored major Pryor Points for setting their film, The Wrestler, in New Jersey.” Moving was unabashed about it’s Jersey setting as you can tell by it’s tagline: On the New Jersey Turnpike, no one can hear you scream. I’ll attest to that, but only if you are driving with your windows closed and nobody is in the car with you.

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I’m positive I’ll draw some flack for this, but Moving beats Brewster’s Millions any day. Sure, Moving might be accused of being sillier fare than Brewster’s Millions, but it’s a comedy dammit! Did I mention that motherf-ckin’ King Kong Bundy has a role in the film? It was worth bringing up again because knowing is half the battle, and awareness might save you from being smashed by an unexpected Bundy Avalanche. How could such a big cuddly Hawaiian-shirted teddy bear do such a thing?

moving,atlantic city,new jersey
Ohhh…that’s how. 
You know the shit’s gonna hit the fan when Bundy makes his angry face.

 I suppose offering him up a Pupu platter would be a futile maneuver

See how everything relates to wrestling? All it takes is a 445 lb. ginormous badass from Atlantic City to get you to see it my way regardless of the Hawaiian shirt. Wait…what’s that you say? You still aren’t convinced that Moving is better than Brewster’s Millions? What if I throw in a young Stacey Dash, bound and tied in a suburban New Jersey basement? Ding ding, ding! WINNER!
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Scarfin’ It with The Armpit

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Blitzburgers in North Brunswick
Regardless of America’s obesity epidemic, hamburgers seem to be more popular than ever. Blitzburgers is capitalizing on this popularity with their own eclectic array of burgers, along with chicken burgers, hot dogs, salads, sandwiches, and paninis. Perusing the Blitzburgers menu will give you a case of the old momentary “decisions, decisions” disease. You’ll really have to use process of elimination to determine which burger you’ll order since the menu, specifically their burger repertoire, is so huge. I ordered #21, The All American Burger with American Cheese, pickles, tomatoes, onion, ketchup and mustard, although I was secretly fantasizing about #19, the Jersey Shore Burger which includes pork roll, fried egg, and american cheese, mmm…aka The Burger that WON’T get you abs like The Situation’s. The burger was awesome, but the only aspect of it that disappointed me was that it had two patties in it. I was only expecting one and two slabs of meat not only make the burger sloppier, but I also felt kind of disgusting after eating such a gigantic burger. Blitzburgers also has another location in New Brunwick.
468 Renaissance Blvd. East
North Brunswick, NJ
New Brunswick,New Jersey,Hambugers
Sliders Bar and Grill in New Brunswick
The Tex Mex Chicken Slider with avocado and monterey jack cheese was a perfect sized portion so I didn’t feel stuffed before heading to The Stress Factory later that night. The chicken patty was cooked just right and was very flavorful, but my only gripe with this slider was that the bun was too small for the patty. I understand the concept of a mini burger, but the roll did not cover the circumference of the patty, which bothered me. As you can see, the presentation is trendy and more upscale but the prices are very reasonable. The decor at Sliders is very cool, equipped with TV’s all around, they boast an awesome bar, and bubbly waitresses who aim to please.
378 George Street
New Brunswick, NJ 08901
chicken,cuban,food,new jersey
My Cuban Rose in Kenilworth
We started with a couple of empanadas and then what was delivered to me was the most massive, gigantic piece of breaded chicken I’ve ever seen in my life. I originally wanted a pork dish but they were out of the breaded pork entree so I played it safe. The chicken was brought to the table and my girlfriend noticed that it looked like the shape of the United States. At first I wasn’t sold, but when you really look at it, it does bare a resemblance, although conspicuous by its absence is Texas. The chicken was crispy, delicious, and very thin. On the side they give the option of black beans and rice, but I recommend the option of the black beans and rice mixed together. I wound up taking much of the dinner home because there was so much food. I think I got another 2 meals out of the leftovers! There’s a laid back atmosphere at My Cuban Rose, although the waitresses seemed like they were too busy to pay proper attention to each table. I also had a hard time understanding our waitress since she had a very thick accent. My Cuban Rose also offers catering, takeout, and hand rolled cigars.
625 North Michigan Avenue
Kenilworth, NJ 07033
Thai food,Edison,New Jersey
Thai Thai Cuisine in Edison
Thai Thai Cuisine’s service was top notch and the food was right on par with the best Thai food that I’ve had. My girlfriend and I started off with an awesome appetizer of Chicken Satay with peanut sauce. For our meals we ordered the Pad Thai, and I requested mine HOT. It was an exceptional meal and did indeed provide a good amount of heat, but of course I had a gripe. All of the shrimp pieces still had their tails, and that pissed me off because if the tails were removed I could’ve scarfed down the whole meal without having to pinch out the shrimp meat. I like when that stuff is taken care of by the restaurant before I dig in. It was a minor annoyance but it grew worse when I realized that I ate a piece of shrimp with its tail and I didn’t care much for that at all. Overall, Thai Thai Cuisine is a definite winner if you’re fan of Thai food. You can also visit their other location in Old Bridge.
Thai Thai Cuisine
Shop Rite Strip Mall
Route 1 and Old Post Road
Edison, NJ 08817

Toxic Avenger vs. Jason Voorhees by deadhunterkd

new jersey,tocie,toxic avenger,jason,jason voorhees,friday the 13th
Toxie vs. Jason by deadhunterkd on Deviant Art

Horror buffs pined to see Freddy vs. Jason vs. Ash in a Triple Threat Match. Eventually they got their chance in comic book form, but even as a huge horror fan I was never too interested in seeing Ash take on Freddy and Jason. I was actually left quite satisfied with the 2003 film, Freddy vs. Jason. It never seems to get much credit, but it stands up nicely with the rest of the respective films in each series. That was a feat considering it was made basically 10 years after the final films in the Freddy and Jason series (except Jason X).

After Freddy vs. Jason, there isn’t much more ground to cover. As the character of Freddy trades down to being inhabited by a new actor in the upcoming reboot of Nightmare on Elm Street, Jason is left scratching his hockey mask with his machete. Who better to face off with Camp Crystal Lake’s Jason Voorhees than New Jersey’s own superhero, The Toxic Avenger? As previously detailed at The Sexy Armpit here and here, the Friday the 13th series has several ties to the Garden State, so this sounds like a dream match to me! Of course, when you bring Lloyd Kaufman’s Toxie into the equation, there’s bound to be comedy involved, which works perfectly because Jason is usually the straight man. Imagine the possibilities? We may have the first Abbott and Costello of the horror genre on our hands.

Notice how Toxie sort of looks like Jason without his mask on? At the very least, I’d love to see this play out in a late night HBO animated movie or an online comic book mini series. Who do you think would win this freakish face off?

NJ T-Shirt Tuesday 40: Baldface Industries

newark,new jersey
Newark, NJ T-Shirt by Baldface Industries – only $15 bucks

Occasionally you must wonder to yourself, “What the f-ck possesses this guy to write about New Jersey related T-Shirts on a weekly basis?” If you’re one of those staunch sweater supporters, then you could never understand. We t-shirt lovers usually have an inordinate amount of them. These tees don’t just fall out of the sky, which is actually what makes them so great. All of them have a story, how you got it, where you got it, what concert you bought it at and then threw up all over it. There’s also the WHY part of the equation. I’m compelled to buy shirts that I don’t see many people wearing, for instance my Corey Feldman Center for the Arts tee which is already 10 years old. Aside from tees with pop culture references, there are so many that feature art and ideas that are independently created. Sometimes you don’t want to look like the generic retro guy with a Transformers shirt or if you’re a girl, Rainbow Brite. It’s too easy to go on a shopping spree at 80stees.com, but if you like to stand out and be more original, there are so many different options. One of them is Baldface Industries, a company that comes to you straight from Bayonne, NJ.

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In the age of online advertising we are inundated with ads for t-shirt stores. You may have noticed the relatively cute chicks that sites throw their t-shirts on to grab people’s attention. If you do click on one of their ads, you’ll probably be bombarded with a slew of shirts that have ironic quotes, Star Wars references, movie lines, and fast food propaganda, but if you’re always on the lookout for something fresh, you’ll be quite pleased at Baldface Industries. Their apparel offering isn’t massive, but that’s because they aren’t just t-shirt sellers, they also customize and print shirts for promotional purposes or just for the hell of it.

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Damn It Feels Good to Be a Toddler
Baldface T-Shirt

Baldface doesn’t act pretentious and they don’t try to come off as too trendy for their own good. Their website is actually very entertaining to read, and it even includes the owners prom picture (go ahead…aww). The company history explains how they hand print their tees and treat each one like a unique piece of art. Baldface Industries has set themselves apart from the generic pop culture tee machine by aligning themselves with local artists as well as being environmentally friendly. Check them out here: http://www.baldfaceindustries.com/

Ad Jerseum 3: Corona “This Island Jersey”

“Bundle up!” not cheery. pissed. have to walk outside in 19 degree weather. shovel. scoop. toss. shovel. brush snow off car. get into car. residual snow falls onto seat. sit down, ass gets wet. turn car on. crank up defroster. get out of car. scrape ice off windshield. spray de-icer on windshield. begin to drive even though glass still fogged up. “Can’t be late for work!” obviously not smiling. roll down window. more snow falls into car. stick head out so I can see where I’m going. wonder why I don’t live here:

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Believe it or not, I’ve been trying to track down a picture of this awesome billboard for a long time, but to no avail, until now. A few years back while on a train ride to New York City, I saw the same billboard as pictured above in Newark and thought it was one of the coolest beer ads ever. Corona ads have always taken a different approach from other beer brands. I praise Corona’s ad campaigns for making abundantly clear that they are a different breed than your average brew. This is cerveza. Sure, it’s easy to sell beer to frat boys. Bud, Miller Lite and Coors Light ads, all seem to say “I’m a masculine guy who loves sports and sexy women who love sports, now let’s get wasted!” Listen up, I’m not giving Corona props just because they were brazen enough to feature the Garden State in one of their ads, but they actually do present themselves in a more sophisticated light.

The regional aspect of this billboard accomplished more than what an average ad could. Back on that train ride, I took a glimpse of the billboard for a fleeting second but the image stuck with me. Momentarily, my mind was whisked away to the alluring, mysterious, and deserted island of New Jersey where beer runs from bathroom faucets and the warm ocean water is blue and the sand is soft and white. This visual only works for a few seconds until I abruptly flashback to what I actually have to deal with on a daily basis. In the winter, I wait about a minute and a half for my faucet water to become luke warm, so let me verify that no beer comes out. Then of course, our ocean water is usually frigid, which is more scary than refreshing even on sweltering days, and it’s dirty, nay, probably contaminated. The sand? Fuggedaboutit. Broken shells, cigarette butts, garbage, mashed up jellyfish, crab carcasses, used condoms; It’s all displayed for you like an unexpected putrid potpourri. You thought a vacation at the Jersey Shore was supposed to be all fried Oreos and Snookie? Ha. It’s a tough call but I’m going to say that Corona’s imaginary Jersey Island is intensely more appealing. I can envision myself right now relaxing on the beach, with my feet massaged into the soft white sand and the only thing I might have to defog is my sunglasses.
*A big thanks goes out to Michael William Sullivan for taking this perfect shot of the Corona Billboard. I’ve gone to several lengths to get a hold of this ad directly from Corona and the ad agency who created it, but neither were helpful.  It would seem that presenting an ad on a blog could only mean free advertising for the product, right? Maybe next time when The Sexy Armpit knocks on their door they’ll give up the goods. Check out all of Michael William Sullivan’s excellent photography here at his Deviant Art page.